Monthly Archives: Aug 2018

Corporate Headshot

Corporate Headshot with a Cityscape Backdrop

First thing to remember is that a Corporate Headshot is a personal and a business selling tool. For this reason, it is important that you have a quality image that portrays you and your business. In this case, it’s this that forms the first impression of you.

CREATING YOUR FIRST IMPRESSION

To begin with, the start of the process is to capture your headshot. In this case, I attend your office and set up the lighting and a white or green collapsible background. As a result, the main point of this exercise is to capture a well-lit professional headshot.

For this reason by shooting at the client’s office means that I am in full control of the lighting. Consequently, the major benefit of this method ensures the headshot looks like it taken in an office.

Picture of a man with original background Picture of a man grey background Corporate HeadshotPicture of a man white background Corporate Headshot

 

 

 

 

 

 

 

 

 

 

POST PROCESSING

With this in mind, green is good for replacing the background of an image (as in green screen).

In this case, white is perfect for web-friendly images. Unfortunately, when you photograph against a white background you always have a hint of grey in it.

Then in post processing, I work on the photo to remove the remove the original background. The client is then able to have a white background or one of there choice.

As a result, the white background is highly acceptable for professional headshots. However, sometimes the client likes to match a current corporate website background colour and drop that in for the individual.

Picture of a man white background landscape Corporate HeadshotPicture of a man new background landscape Corporate Headshot

 

 

 

 

 

 

 

Accordingly, the next process is to email the client a range of backgrounds. In this case for them to choose from and then we add these to the headshot.

When the client has selected the backgrounds(s) the subjects placed in the image. Indeed cares taken in placing the subject in the right place. That is finding the right place and ensuring the background is not pin sharp. Also reviewing the angle of the background ensuring it matches the subject.

For this reason, I ask the client to choose different backgrounds as not all of them will work. Therefore choosing the right one is about making the image look real.

Another great benefit once I have captured your headshot, you can review our photo library for a variety of backgrounds that you feel suits the headshot.  Accordingly, you could use these for different media or profile photographs.

Find out more about this service corporate headshot with a city backdrop contact Martin

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White Background Professional Portrait

White Backgrounds for Professional Headshots

Professional Headshots using White Backgrounds is undoubtedly a personal and professional business selling tool.  For this reason, the first image that viewers see helps to build rapport. As a result, it’s the start of “Like, Know and Trust”.

It must be remembered that until we meet, our professional headshot becomes our public face. To put it another way, your website and social media platforms are your extended workplaces.

Picture of a Man professional headshots

 

 

 

 

 

 

 

 

 

 

 

Professional Headshots, Social Media and Web Use

For one thing, the internet and social media have probably been the largest drivers of white backgrounds. As a result, most templates for social media and websites profile images are white or off-white. For this reason, a professional headshot can integrate fairly seamlessly directly onto most websites and social media platforms.

As a result of the shift to web-based viewing, this has created the need for the background of headshots to be uniform. For this reason, white portrait backgrounds fit this bill very well. In addition, this helps in making them work best across viewing platforms.

Corporate Look Matching of Headshots

For the most part, companies wishing to maintain a ‘corporate look’ to their employee headshots, need consistency.  As an illustration, headshots taken on different days of different people in different locations can look totally different.  For this reason, the easiest way to consistently match looks is with plain white backgrounds.

Thus white backgrounds are the easiest most flexible background colour choice for larger companies, with constant new hires and multiple sites, wishing to maintain a uniform corporate look to their headshots.  They are also simpler for smaller operations, though not as much an issue on this score until a new hire is brought on board, or if one of the team members needs an update for a new look they may have, due to a new hairstyle or significant loss of weight, etc.

White Backgrounds are Distraction Free for Headshots

In reality, no matter if we shoot in black and white or colour, plain white is the most consistent distraction free background for headshots.

In black and white, the pure white tone is usually lighter than any skin tone and separates faces well from the background for most people. This is regardless of their race.

Corporate Photography

 

 

 

 

 

 

Small Screens

In reality the smaller the size of a headshot being viewed, the more pronounced the white background effect.  In fact, as the display screen gets smaller, the lack of distraction of the background becomes more critical. As a result, what looks a fantastic headshot on a full page size look indistinguishable on smartphone screens.

In particular environmental headshots, become hard to distinguish as size becomes smaller due to their many distracting elements.

A HEADSHOT ON A PURE WHITE SAYS, PROFESSIONAL,

When someone takes a selfie the pure white background is very difficult to emulate. That is to say, you usually end up with a greyish background. Under these circumstances, to have a pure white background is to use a professional or have it created post-production.

 

 

 

 

 

 

Pure white backgrounds silently convey the powerful message that this headshot is a Professional Headshot of a Business Professional.

For your Professional Headshots give me a call and book your headshot session.

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